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Google Search ads for dental practices

No fee until your 14th new-patient call.

Our month-one fee waits for your 14th qualified new-patient call, never before day 30. Under 14 by day 60? You pay us nothing.

$3,500 a month. No setup fee. Month to month. Cancel on 14 days’ notice.

Ad spend goes straight to Google. Minimum $3,000 a month.

Book a call

30 minutes with Umar. See how many people near you searched for a dentist last month.

A dental front desk coordinator answering the phone at a bright reception counter

How it works, in three steps.

  1. From launch day01

    Ads on dentist and new-patient searches near you.

    • Google Search ads, run by our team
    • Your working hours only
  2. Every call02

    Calls to your front desk in working hours.

    • On a tracked line, logged and recorded
    • You hear every call
  3. When they call03
    Your desk’s job

    Your desk answers and books.

    • Our one-page script
    • Ten-minute training

Booking is your desk’s job. Making the phone ring in working hours is ours.

Month one

Your call log

No fee until your 14th call. Under 14 by day 60, nothing for those 60 days. You pay Google either way.

See the 14-Call Rule

The 14-Call Rule

Under 14 calls by day 60, you pay us nothing.

Most agencies get paid either way. We bill month one only once your call log shows your 14th new-patient call.

Day 60 · Under 14 calls

$0

No fee for days 1 to 60. You keep the page, ad account and recordings.

Your 14th call

$3,500

Billed then, never before day 30. Then month to month. Cancel on 14 days’ notice.

A call counts when it’s

  • A new patient, to your front desk, in working hours
  • Answered for 60 seconds or more, or rang out
  • In your call log, recorded, yours to check

Ad spend goes straight to Google either way, minimum $3,000 a month. At $5,000 the number is 24 calls, same fee. 5 business days to dispute any call.

People near you are searching for a dentist right now. Whose ad do they see?

Book a call

Pricing

The full price, before we ever get on a call.

Full Chair

$3,500a month

Google Search ads for your practice, run by our team in your working hours.

Book a call
  • $0 until your 14th call

    Billed then, on day 30 at the earliest. Under 14 by day 60, no fee for those 60 days.

  • No setup fee

    Month to month. Cancel on 14 days’ notice.

  • Ad spend goes to Google

    Minimum $3,000 a month, in your own ad account.

At $5,000 a month in Google, the number is 24 calls. Same $3,500 fee.

For practices that miss calls

Callback Desk

Included in month one, then $997 a month

Our AI call agent calls back missed calls, after-hours calls and web forms within 60 seconds, from your number. Scheduling only, never a promo. Included for all of month one; after that, $997 a month if you keep it.

Full Chair Plus

$4,497 a month: $3,500 + $997

Full Chair with our AI call agent, the Callback Desk, for practices whose desk can’t reach every call at lunch and after hours.

In month one the Callback Desk is included and our $3,500 waits for your 14th call. From month two, Full Chair Plus is billed at the start of each month.

An empty dental front desk at dusk, the phone under a single warm lamp
6:12 pm. The calls you can’t answer.

Who this is for, and who it isn’t.

A fit

  • Single-location general, family and cosmetic practices.
  • A front desk that answers in working hours.
  • Open two years or more, with 50 to 300 Google reviews.
  • Ready to invest at least $3,000 a month directly with Google.
  • You’ve run Google Ads before and got leads you had to chase.

Not a fit

  • Practices open under a year.
  • DSO-owned practices and multi-location groups.
  • Your phone mostly goes to voicemail in working hours. Look at Full Chair Plus first.
  • Coupon-led or discount-led promotions.
  • Looking for SEO, social media, a website or branding. We don’t sell those.

30 minutes with Umar. We’ll tell you if it’s a fit.

If we work together, our month-one fee waits for your 14th qualified new-patient call. Under 14 by day 60, you pay us nothing for those 60 days.

Book a call

FAQ

What dental practice owners ask before they sign.

Yes. We run Google Search ads for dental practices and count new-patient calls to your front desk in working hours. We don’t sell SEO, social media, websites or branding.

Yes. Our team runs Google Search ads on dentist and new-patient searches near you, in your working hours, in an ad account that stays yours.

Your Google budget, paid by you to Google: $3,000 minimum, $5,000 recommended. Our $3,500 fee for month one is billed once your 14th qualified new-patient call comes in (24 at $5,000), and never before day 30. Say your 14th call comes on day 38: we bill $3,500 then, and month two starts on day 39. Under 14 by day 60, you pay us nothing for those 60 days; on a $3,000 budget, you’ve paid Google about $6,000. The Callback Desk is included for all of month one.

No. Only our fee is at stake. Your ad spend goes from your own card to Google, in your own ad account, whether month one works or not. That’s why we ask about it before the call.

A new-patient call to your front desk in working hours that lasts 60 seconds or more, or rings out unanswered. Callers already on your patient list don’t count, and neither does spam. You have 5 business days to dispute any call. Every call is logged and recorded, so you can play it.

Read the full definition

No setup fee. Month to month. Cancel on 14 days’ notice. If you give notice in month one, calls up to your last day (day 60 at the latest) still count, and we bill $3,500 only if your number came in. From month two it’s $3,500 a month, billed at the start of each month, whatever the call count. The booking page, the ad account and the call recordings stay yours.

A new-patient call that rings out at your front desk in working hours still counts. Ringing it is our job. Answering it is yours. Every call, answered or not, is in your call log. In month one, the Callback Desk, our AI call agent, is included: it calls missed callers back from your number within 60 seconds.

In month one, the searches that bring new patients in: dentist, family dentist, emergency visits, new-patient exams and cleanings, in your working hours. Implants, clear aligners, cosmetic work and whitening can be added from month two, in their own campaigns, once your call log shows what your desk books.

No. Your desk handles insurance questions the way it does today. A new-patient call counts when it reaches your front desk in working hours and lasts 60 seconds or more, or rings out. What the caller asks about doesn’t change that.

Our team builds and runs your ads. Umar reviews every account himself. He’s on your first call and sends your weekly progress report.

The booking page your ads point to, and a tracked line that rings your front desk. Google Search ads on dentist and new-patient searches near you, run by our team in your working hours. Our one-page script and a ten-minute training for your desk. A weekly progress report with spend, calls and your desk’s booking rate. In month one, the Callback Desk too. And after month one, if you’re under your number, Umar rebuilds in 5 business days, no extra fee.

Because we don’t control your desk. Our job is making your phone ring in working hours. You hear the calls, you see your desk’s booking rate, and if you want missed callers called back and booked, that’s the Callback Desk, our AI call agent, included in month one.

Then you know why we count calls. The only thing we count is new-patient calls to your front desk in working hours, not forms you chase later. You can play every call. Our month-one fee waits until the call log shows your 14th call. You pay Google either way.

Book a call.

30 minutes with Umar. See how many people near you searched for a dentist last month.

Can you spend at least $3,000 a month on Google ads?

Paid to Google, not to us. Our fee is $3,500 a month.

Pick a time.

30 minutes on Zoom with Umar.

On the call

  • How many people near you searched for a dentist or a new-patient visit last month.
  • Whether your working hours and front desk suit the 14-Call Rule.
  • A straight answer on fit.

On the call

  • How many people near you searched for a dentist or a new-patient visit last month.
  • Whether your working hours and front desk suit the 14-Call Rule.
  • A straight answer on fit.