More Qualified Legal Cases.
Without the Marketing Headaches.
We help law firms consistently generate new case intakes using paid ads, AI-powered lead handling, and high-converting websites.
If you're a law firm owner who wants more predictable growth without relying on referrals or chasing agencies, you're in the right place.
Qualified consults last quarter
Average ROI
Days to transformation
We'll walk you through exactly how this would work for your firm.

See How We Transform Law Firm Lead Generation
Watch real demonstrations of our proven system that helps law firms consistently generate qualified case intakes through paid ads, AI-powered automation, and conversion-optimized websites.

Let's Talk
Take the leap, book a call, and let us sprinkle some magic to take your leads game to new heights!
See the strategy in action
Watch this quick breakdown of how our system helps law firms consistently generate qualified case intakes—then book your call to map it to your firm.
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The Problem Most Law Firms Face
Most law firms don't have a client problem. They have a visibility and follow-up problem.
Your firm isn't showing up when people are actively searching for legal help
Leads fall through the cracks because intake is slow or inconsistent
Your website looks fine but doesn't convert visitors into consultations
You've tried marketing before and felt burned or confused by vague results
Our Solution
Simple, Proven, and Built for Law Firms
We've built a system that focuses on one thing only:
👉 getting qualified potential clients to book consultations with your firm.
Here's how it works:
Paid Ads That Attract the Right Clients
We run targeted ad campaigns on Google, Meta, LinkedIn, and TikTok to reach people who either:
- •are actively searching for a lawyer
- •or are highly likely to need one soon
AI Automation That Never Misses a Lead
Every inquiry is followed up instantly using AI:
- •automated responses
- •scheduling links
- •reminders and follow-ups
Websites That Convert (Not Just Look Good)
We optimize or rebuild your website so it:
- •clearly communicates what you do
- •builds trust fast
- •pushes visitors to book a call
Consult With A Professional.
Why Work With Us?
- We work exclusively with law firms
- We focus on signed cases, not vanity metrics
- No long-term contracts or hidden fees
- Clear reporting, clear communication, real accountability
We don't try to be everything to everyone.
We partner with firms we genuinely believe we can help grow!
Who This Is For (And Who It's Not)
We're very selective, because results matter.
This is for you if:
- You're a law firm owner serious about growth
- You have the budget and willingness to invest in paid ads
- You're open to modern marketing and automation
- You can handle more cases if they come in
This is NOT for you if:
- You want instant results with zero patience
- You don't want to invest in ads
- You're already at full capacity and don't want to grow
- You're completely closed off to new strategies
If you're in the first category, we should talk.
The Real Cost of a Broken Lead Generation System
Every month without a system, you're leaving 6-7 figures on the table.
Wasted Ad Spend
Every month you're throwing $5K-$15K at ads, hoping something converts. That's $60K-$180K a year going to unqualified leads and tire-kickers.
Missed Revenue Opportunity
A high-value personal injury case is worth $50K-$500K in retainer + contingency fees. How many qualified leads are you losing because your intake process is broken?
Team Burnout
Your best people are doing administrative intake work instead of billable legal work. That's preventing them from earning what they're capable of.
No Growth Trajectory
Without reliable leads, you can't scale. You're trapped managing what you have instead of building what's possible.
Bottom line: Every month without a predictable lead system costs you $50K-$200K in lost revenue. Can you afford to wait?
Real Results From Real Law Firms
Here's what happened when we plugged in our system:
MP Injury Law
Personal Injury | Family Law
Qualified leads in first 45 days
Pipeline generated
Show rate for booked consults
"Within six weeks we doubled qualified case volume without increasing staff. Their AI intake and ad strategy feels like an extension of our firm." — Maria P., Managing Partner
Riverside Legal
Workers Comp | Employment Law
ROI on ad spend
Reduction in manual follow-up
Avg monthly pipeline
"We went from 8-12 intakes per month to 25+. The AI intake is handling work that used to take 20+ hours from our team weekly." — James T., Partner
Downtown Law Partners
DUI | Criminal Defense
Pipeline growth in 90 days
Cost per qualified lead
Of leads converted to consult
'Finally, leads that are actually qualified. We're not wasting time with people who can't afford us. Our intake team actually has time to practice law again.' — Sarah M., Office Manager
47 law firms have experienced transformation using In&Out Digital. Combined, they've generated $3.1M+ in new pipeline and saved 2,800+ hours in manual intake work.
How We Get You Results In 60 Days
This is not a magic bullet. It is a system that works when you follow it.
Deep Dive Into Your Business
We analyze your current funnel, identify your ideal client profile, and set up AI intake systems. You're providing zero management — we handle everything.
- Audit of current campaigns & intake process
- Client profile & case value analysis
- AI agent configuration & training
Campaigns Live & Leads Flowing
Your AI intake goes live. We launch optimized ad campaigns targeting high-intent prospects. Leads start flowing in pre-qualified.
- Google Ads & LSA campaigns deployed
- Landing pages & funnels activated
- First leads hitting your calendar
We Optimize Everything Based on Real Data
We’re tracking every metric. The ads that drive the best cases, which keywords convert, and what needs improving. We optimize in real-time for maximum ROI.
- Daily campaign monitoring & adjustments
- Lead quality analysis & AI refinement
- Weekly performance reviews with your team
Your System is Now Running On Its Own
You’re getting consistent, predictable leads every month. Your intake team has 20+ hours back. Your pipeline is stable, and growth is systematic.
- Full handoff & training for your team
- Ongoing monitoring & monthly optimization
- Your intake process is now automated
What Law Firm Partners Are Saying
Real results from real clients who trusted us with their lead generation:
"We were spending $8K/month on ads and getting mostly garbage leads. LawScale cut that in half, doubled our qualified leads, AND saved our intake team 15+ hours per week. The ROI is undeniable."
"The AI intake is handling work that would normally take 30 hours a month from my office manager. She can actually focus on legal work now instead of administrative intake stuff."
"For the first time, I know exactly which campaigns are driving closeable cases. The dashboard transparency alone is worth it. We're not throwing money at the wall anymore."
"We went from feast or famine to predictable monthly leads. That stability let us hire an associate attorney and actually plan growth instead of just hoping for good months."
"The lead quality is incomparable to what we were getting before. Our conversion rate almost doubled. These aren't just leads — they're actual prospects ready to work with us."
"I was skeptical about AI handling our intake, but it's been seamless. It actually sounds natural and qualifies cases better than my previous assistant. Best decision we made."
Pricing
Ad spend is separate and paid directly to platforms (Google, Meta, TikTok, LinkedIn, etc).
All packages are month-to-month after a short initial commitment.
Starter
Best for firms just getting started with paid ads
- Google Ads management
- Basic AI lead response
- Website conversion audit + fixes
- Monthly reporting
Growth
Best for firms ready to scale
- Google, Meta, LinkedIn, or TikTok ads
- Advanced AI follow-up & scheduling
- High-converting landing pages
- Monthly strategy check-ins
Domination
Best for firms that want aggressive growth
- All major ad platforms
- Full website rebuild if needed
- Deep automation + CRM integration
- Market exclusivity
- Priority support
FAQs
We have answered frequently asked questions about how this system works.
Will this actually get me more cases?
We can't ethically guarantee exact numbers but our entire system is designed around booked consultations and signed clients. If something isn't working, we adjust fast.
How soon will I see results?
Paid ads can generate leads within weeks. Most firms see meaningful traction within the first 30–60 days as we optimize.
I've tried ads before, and they didn't work. Why would this be different?
Most failures come from poor targeting, weak landing pages, or zero follow-up. We fix all three at the same time.
Do I need to be tech-savvy?
Not at all. We handle setup, automation, and optimization. You focus on running your firm.
Is there a long-term contract?
No. Short initial commitment, then month-to-month. Stay because it works, not because you're locked in.
Do you work with my practice area?
Yes. We work across all law firm niches, but we limit overlap in the same market to avoid conflicts.
Ready to Grow Your Firm?
If you're tired of guessing, chasing referrals, or dealing with agencies that don't deliver, let's talk.
Book a free strategy callWe'll review your current setup, share what I'd change, and see if we're a fit.
What You'll Get
- Review your current lead gen & intake setup
- Analyze revenue opportunities
- Get a 60-day action plan
- No pressure, no commitment
